When it comes to crisis preparedness, rarely are things black and white, but when black events darken outcomes or threaten a firm’s ability to keep in the black, how can firms respond? By studying the grey area, we can unearth some insights. Enter the “Grey Swan.” Like their better-known "Black Swan'' event cousins, "Grey Swan'' events can greatly impact firms. Unlike Black Swans, which seem inconceivable before they happen, Grey Swans are known beforehand.

The next episode of “On Aon” features host Joey Raheb, Senior Vice President of Health Solutions & Large Market Sales Leader, and special guest Jason Disborough, Chief Executive Officer of Aon's Multinational Client Strategy (International), for a discussion about Grey Swan events—including the current COVID-19 pandemic. Why don’t firms prepare for known risks? How can they mitigate and manage such events?

Tune in to hear more about the Respecting the Grey Swan report, published by Aon and Pentland Analytics, and Jason’s five key indicators for whether a business will weather a Grey Swan event. The “On Aon” podcast is available on Spotify, Stitcher, Apple Podcasts (iTunes) and SimpleCast.