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How Purpose Drives Performance in Business and Sport: Bloomberg
February 18, 2022

Against the backdrop of the COVID-19 pandemic, companies have recognized the need to accelerate change. Now more than ever—with the rise of remote working and growing recognition of the importance of wellbeing, diversity and inclusion—business leaders are seeking better ways to retain and engage their employees, attract new talent and build a resilient workforce.

While companies understand the value and importance of workforce resilience, Aon can deliver insights that mitigate risk, enable better decisions and help organizations grow.

“Workforce resilience is the ability to come together to adapt and thrive in the face of changing times and new challenges,” said Aon Chief People Officer and Global Head of Human Capital Solutions Lisa Stevens. “I think of it less as a destination you reach than as an ongoing trait of the business.”

Just as preparing employees for the future creates resilience, so does creating a collective sense of purpose. In this regard, business leaders might see a parallel in the efforts of one of Aon’s corporate partners, the Professional Golfers’ Association (PGA) of America. In addition to staging the Ryder Cup, golf’s premier team event, the PGA of America aims to unify its 28,000 members and 300 employees around a common mission of making the world a better place through the sport. The PGA of America has also redoubled its efforts toward diversity, equity and inclusion. It’s good for golf—and it’s good for businesses that do the same; the greater the diversity of the workplace, the greater the resilience of the workforce.

Want to learn more? Read the third article  of our series in partnership with Bloomberg Media Studios, which explores how leaders can make better decisions to prepare for – and build upon – whatever comes next, no matter their field of play. You can also catch up on the first and second articles in the series.

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